What does it do?
• Scans all of your tweets for specific financial service related key words.

• Takes a look at who in the financial services industry you follow.

• Crunches the data and produces you a score to let you know just how Finfluential you are!
How Finfluential
are you?
Get your score now!
Finfluencer: \fin"flu*en*cer\, n. One who, or that which, influences financial services discussions.
Are you a Finfluencer? Find out how Finfluential you are on Twitter by connecting below.
Calculating Score...
By clicking on the “Connect with Twitter” button, you consent to the terms of service and for us to use your Twitter handle for comparison listings. See the links to Important Information below.
Privacy Policy
Important information and Terms of Service
Your Score
Where You Rank
You scored higher than
of everyone who participated
Top 5 Scores
Top People You Follow
How is my score calculated?
Using our custom algorithm, we take into account 140 different characteristics ranging from specific financial services related keywords to who in the financial services industry you're following in order to determine how #Finfluential you are! Click for more information below.
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Privacy Policy
Important information and Terms of Service
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Finfluential Calculator Privacy Policy
Effective Date: December 4, 2013

This Privacy Policy governs our policies and practices with respect to the personally identifiable information ("Personal Information") and other data that may be collected by Money Services, Inc. a Transamerica company, and its affiliated companies ("Transamerica", "we", "us" and/or "our") specifically in connection with our Finfluential Calculator website, located at http://www.finfluencer.com (the "Site") and our mobile applications and related services (together with the Site, the "Service(s)").
By using our Services you are consenting to our processing of your Personal Information and data as set forth in this Privacy Policy now and as amended. As used herein, "processing" means using or accessing information in any way, including, but not limited to, collecting, storing, deleting, combining and disclosing information. Our servers are located in the United States. Accordingly, if you reside outside the U.S., by using the Services, you acknowledge and agree that your Personal Information will be transferred to the United States, and processed and stored in the United States. By using our Services, you understand that your information may be transferred to our facilities and those third parties with whom we share it as described in this Privacy Policy.

Information Collection and Use.
A Note About How the Finfluential Calculator Works.
Our Finfluential Calculator (the “Calculator”) analyzes data that is made available publicly through the Internet in order to measure influence and create a score ("Finluential Score") for Internet users, including, but not limited to, our registered users. Transamerica presents some of this data on the Site and our mobile application(s), such data may also be available on other websites and Transamerica may share this data with our third party partners (as described in more detail below). The Calculator does not analyze non-public data from private networks (in other words, networks that are password-protected) unless you authorize us to access such data.

Information Collected Upon Registration.
To use the services you are not required to provide any Personal Information. The Calculator uses only your publicly available Twitter name or “handle” and information you decide to include in your public Twitter profile. If you wish to “opt out” of the Calculator once you have used it, check your settings on the Social Media Services where you have accounts. For example, Twitter allows you to go into your settings and remove apps (such as the Calculator) you previously gave permission to access. With respect to the Calculator, specifically, providing any information is entirely optional. Log Data.
When you interact with the Site or use our Services, our servers automatically receive and store certain personally non-identifiable information ("Log Data"). This Log Data is collected passively and may include information such as your IP address, browser type or the domain from which you are visiting, the Site pages you visit, the search terms you use, and any advertisements on which you click. For most users accessing the Internet from an Internet service provider, the IP address will be different every time you log on. We use Log Data to provide you with the Services (for example, to provide push notifications on your mobile device) and pool it with other information to monitor the use of the Services, and for the technical administration of the Services. We do not associate your IP address with any other Personal Information collected by Transamerica regarding any accounts you may have with Transamerica companies or other Transamerica websites to identify you personally, except in cases where we are asked to comply with a subpoena or other legal demand or where we suspect that there has been a violation of our policies, our Terms of Service and/or applicable law. Cookies.
Like many websites and services, we also use "cookie" technology to collect additional Site usage data and to improve the Site and Services. A cookie is a small data file that we transfer to your computer's hard disk. We do not use cookies to collect Personal Information. Also, our cookies only collect information with respect to your visits to and actions on our Site. Transamerica may use both session cookies and persistent cookies to better understand how you interact with the Services and our Service, to monitor aggregate usage by our users and web traffic routing on the Site, and to improve the Site and our Services. A session cookie enables certain features of the Site and Services and is deleted from your computer when you disconnect from or leave the Site. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to the Site. Persistent cookies can be removed by following your web browser help file directions. Most Internet browsers automatically accept cookies. You can instruct your browser, by editing its options, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. Use of Information.
Transamerica uses the Personal Information you provide in a manner that is consistent with this Privacy Policy. We will use your Personal Information in order to provide you with access to and use of our Services, to help us improve the content and functionality of the Services and to better understand our users. If you contact us by email through the Services, we may keep a record of your contact information and correspondence, and may use your email address, and any information that you provide to us in your message, to respond to you. In addition, we may use your contact information to market to you, and provide you with information about our products and services and the products and services of our partners that we believe may be of interest to you. If you decide at any time that you no longer wish to receive such marketing information or communications from us, please follow the unsubscribe instructions provided in any of the communications.
In an ongoing effort to better understand and serve the users of our Services, Transamerica also often conducts research on its customer demographics, interests and behavior based on the Personal Information and other information provided to us. This research may be compiled and analyzed on an aggregate basis, and Transamerica may share this aggregate data with its affiliates, agents, advertisers and business partners. This aggregate information does not identify you personally. Transamerica may also disclose aggregated user statistics in order to describe our Services to current and prospective business partners, and to other third parties for other lawful purposes (including providing advertising use cases to actual or potential advertisers).

Information Sharing and Disclosure.
We consider your information to be a vital part of our relationship with you. There are, however, certain circumstances in which we may share your Personal Information with certain third parties without further notice to you, as set forth below. Service Providers.
We engage certain trusted third parties to perform functions and provide services to us, including, without limitation, hosting and maintenance, customer relationship, database storage and management, and direct marketing campaigns. We will share your Personal Information with these third parties, but only to the extent necessary to perform these functions and provide such services.

We don’t share your Personal Information with unaffiliated third parties for their own direct marketing purposes.

Social Media Services.
The Calculator utilizes certain third party social media Web sites and services (such as Twitter or Facebook) ("Social Media Services"). The Calculator allows you to tweet or post your Finfluential Score to others using Social Media Services. When you do so, you are sharing information with those Social Media Services, and the information you share will be governed by their privacy policies and terms of service. You may also be able to modify your privacy settings with these Social Media Services to, for example, control what information the Social Media Services disclose to third parties like Transamerica. When log into the Services using your Social Media Services account, we will collect relevant information necessary to enable our Services to access that Social Media Service, but you will provide your login information, like your password, directly to such Social Media Service (and not to Transamerica). As part of such integration, the Social Media Service will provide us with access only to publicly available information that you have provided to such Social Media Service, and we will use, store and disclose such information in accordance with this Privacy Policy and, if and to the extent applicable, the policies of such Social Media Services. In addition, we may provide certain information about you or your activities on the Services, or that you have otherwise provided to us, to such Social Media Services as part of such integration (including information that may be used by such Social Media Services to personalize ads for you). However, please remember that the manner in which Social Media Services use, store and disclose your information is governed by the policies of such third parties, and Transamerica shall have no liability or responsibility for the privacy practices or other actions of any Social Media Services that may be enabled within the Service. Specifically, the only connection to Facebook, is your ability to share your score on your personal page.

Business Transfers.
Transamerica may sell, transfer or otherwise share some or all of its assets, including your Personal Information, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy. Disclosures for Legal Purposes.
Transamerica may disclose your Personal Information if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend the rights or property of Transamerica, (iii) act in urgent circumstances to protect the personal safety of users of the Services or the public, or (iv) protect against legal liability.

Transamerica employs administrative, physical and electronic measures designed to protect your information from unauthorized access. However, no Internet or email transmission is ever fully secure or error free. We will make any legally-required disclosures of any breach of the security, confidentiality, or integrity of your unencrypted electronically stored Personal Information to you via email or conspicuous posting on this Site in the most expedient time possible and without unreasonable delay, consistent with (i) the legitimate needs of law enforcement or (ii) any measures necessary to determine the scope of the breach and restore the reasonable integrity of the data system.

Links to Other Websites.
Our Services contain links to other websites. The fact that we link to a website is not an endorsement, authorization or representation of our affiliation with that third party. We do not exercise control over third party websites. These other websites may place their own cookies or other files on your computer, collect data or solicit personally identifiable information from you. Other sites follow different rules regarding the use or disclosure of the personally identifiable information you submit to them. We encourage you to read the privacy policies or statements of the other websites you visit.

Our Policy Towards Children.
If a parent or guardian becomes aware that his or her child has provided us with Personal Information without his/her consent, he or she should contact us at Investigations@transamerica.com . We do not knowingly market to or collect Personal Information from children under 13. If we become aware that a child under 13 has provided us with Personal Information, we will delete such information from our files. If you are under the age of 13, please do not use the Calculator or any other Services. We encourage parents and legal guardians to monitor their children's Internet usage and to help enforce our Privacy Policy by instructing their children never to provide Personal Information via the Services without their permission.

Changes to this Privacy Policy.
The Services and our business may change from time to time. As a result, at times it may be necessary for Transamerica to make changes to this Privacy Policy. This Privacy Policy may be updated or modified from time to time for any reason without prior notice. We will notify you of any material changes to our Privacy Policy by posting the new Privacy Policy on our Site or by emailing you. This Privacy Policy was last updated on the date indicated above. Your continued use of the Services after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy. You are advised to consult this Privacy Policy regularly for any changes.

Other Terms and Conditions.
Your access to and use of any of Transamerica’s digital properties, websites, Social Media Services is subject to the Terms of Use provided in those properties. More information is available through www.transamerica.com. Questions. If you have any questions or comments about this Privacy Policy or our use of your personally identifiable information, please contact us at investigations@transamerica.com.
Important information and terms of service for this calculator:


This calculator is provided by Money Services, Inc. a Transamerica company (the “Sponsor,” “we” or “us”) 4333 Edgewood Road NE Cedar Rapids, IA 52499 MS 2520. We provide access to this calculator at no charge. No purchase is necessary. Contact us at webteam@transamerica.com . This calculator is for entertainment purposes only. This calculator allows you to perform a self-survey of certain aspects of your publicly available social networking activity. By clicking the “submit” button, you consent to these terms of service, including consenting to scans of your publicly available tweets and followers by us or our suppliers and licensors. You also consent to our use of your Twitter “handle” or user name for comparison listings in this application.

This calculator uses publicly available information obtained from the Internet, therefore, we do not warrant the accuracy or the performance or results of the calculator. We do not represent that the calculator measures any actual influence on others, or that it comprehensively or accurately measures the quality or scope of your social media communications. The calculator is not a practice improvement tool. The calculator does not provide recommendations how to alter or increase your score.


This calculator and score do not constitute, and you may not use it as, a rating or evaluation of yourself or any other user. You may not use it as a recommendation, endorsement or testimonial about you. The calculator score does not constitute any form of accreditation or certification of any special knowledge, skill or ability.

Before using the calculator, check your employer’s policies. This may be important if you are associated with a regulated entity such as a broker-dealer, investment advisor or insurance company.
This calculator does not request any nonpublic personal information. We do not ask for your Twitter password or other authentication information. Except as you may decide to share information submitted to or obtained from this calculator, that information is not transmitted or saved by us or our suppliers or licensors, nor is it shared with any party except as necessary for comparison listings and statistics within this application.

Updated November 2013
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